Resources

Level up your hiring and branding efforts with ready-to-use resources made for talent acquisition teams. From plug-and-play templates to practical guides and in-depth playbooks, this page gathers everything you need to build smarter, faster, more human-centered recruitment and employer branding strategies.

30-Day Employer Branding Makeover: A Step-by-Step Guide

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Looking to supercharge your employer branding without waiting six months to see results? You’re in luck. This isn’t another long-winded theory or fluff-filled lecture. It’s a practical, 30-day employer branding action plan designed to help you make fast progress. Whether…

Free Career Page Audit Checklist for Talent Teams

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Your career site isn’t just another webpage. It’s often the first destination job seekers visit to get a sense of who you are as an employer. That first visit can make or break a potential connection with great talent. Think…

[Free Template] Build Your EVP with This Editable Framework

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If you’ve been tinkering with your employer branding but haven’t yet nailed your Employer Value Proposition (EVP), don’t sweat it. You’re definitely not alone. Building a strong EVP takes clarity, strategy, and time but the good news? We’ve got a…

The Ultimate Guide to Candidate Personas (With Free Template)

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If you’re building your employer branding or crafting a smart recruitment marketing strategy, there’s one thing you absolutely can’t skip: candidate personas. Think of them like your north star, keeping your messages relevant, your hiring process focused, and your employer…

Employer Branding Glossary: 40 Terms Every Recruiter Should Know

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If you’re working in talent acquisition or employer branding, there’s a good chance you’re juggling a thousand different terms, many of which sound similar but mean very different things. Confused between EVP and UVP? Don’t worry, you’re not alone. That’s…