Recruitment Marketing

Recruitment is no longer just HR’s job. It’s also a marketing challenge, and a branding opportunity. From ad targeting to funnel design, this section covers how to turn awareness into applications and hires with recruitment marketing.

How to Build a High-Converting Talent Acquisition Funnel

hands mapping out a talent acquisition funnel on white board

Recruitment is no longer just about posting job ads and waiting for applications to roll in. You now need a strategy, a system that moves the right people through your recruitment pipeline smoothly and efficiently. That’s where a high-converting talent…

How to Start With Recruitment Marketing ?

marketer writing recruitment marketing strategy on white board

Hiring top talent isn’t what it used to be. You can’t just post a job ad and hope for the best. In 2025, your candidates are expecting more; personalized outreach, seamless digital experiences, and a clear sense of what your…

What Is Recruitment Marketing? A Beginner-Friendly Guide

Two guys writing the marketing strategy on a transparent board

So, you’re hearing the term recruitment marketing more and more, and you’re wondering: What exactly is that and do I need to be doing it? You’re not alone. As competition for top talent grows fiercer, companies are realizing that posting…